Endorsement ads are easily separated into two categories: live reads and true personal endorsements. One is more effective than the other. Which are you getting? Are you sure?Continue Reading
For the first time in recorded history, Apple has released something I’m not lathered up about buying. Looks like I’m not alone. The Apple Watch suffered a 90% drop in sales since it’s April 2015 launch, says Slice Intelligence. I suspect that’s because something is missing from the Apple Watch. Is it missing from your messaging too?Continue Reading
Her 14-inch guns came to life at 5:30am on June 6th, 1944 just off Omaha Beach. It was the start of D-Day. In commemoration of this pivotal moment in World War II, we spent a day on The Battleship Texas, now resting at San Jacinto, documenting some of the 725,415 miles she steamed though both World Wars I and II. Best of all, we got to shoot in parts of this ship few ever see. Continue Reading
Sure death awaited me in the abyss. Immobilized by fear, my feet were stones. My nine-year old instincts warned me: water beneath Camp Hilltop’s swim dock would rush into my head as gravity dragged me to its three-foot bottom. I stood petrified on NO.
It was silly then. It’s even sillier now. Because, even today I occasionally allow NO to keep me high and dry from new ideas, opportunities, or adventures. Confession is good for the soul. That’s why this is my first post of the new year. It’s a challenge to me—and you. Continue Reading
Say goodbye to Satisfries. Most Burger King locations are phasing out their lower-fat alternative french fries for a good reason: they weren’t selling. How they got on the menu in the first place, however, is a cautionary tale that could save you from an expensive mistake of your own. Continue Reading